Maverick Protocol Brings MemeFi to Mainstream Base Finance
On December 9th, Maverick Protocol launched its ‘MemeFi’ platform, goose.run, on Coinbase’s Base network. This innovative move aims to bring decentralized finance (DeFi) capabilities to the memecoin space, a rapidly growing market.
A New Era for Memecoins: Bringing DeFi to the Table
The introduction of goose.run is seen as an answer to Pump.fun, the popular Solana-based memecoin platform. In addition to mirroring the core functionalities of Pump.fun, such as liquidity bootstrapping for new tokens, goose.run also allows users to lend and borrow against their memecoins.
"We think [Base] is pretty greenfield" for memecoin platforms, said Bob Baxley, a Maverick contributor, in an interview with Cointelegraph. "There’s certainly other folks that have tried, but none of them have really gotten traction."
A Brief History of Base Network
In October, Base became the largest Ethereum layer-2 network by total value locked (TVL). As of December 9th, its TVL stands at nearly $4 billion, according to DefiLlama.
"Goose.run aims to ‘gamify’ memecoin trading," a statement from goose.run reads. "By leveraging the decentralized finance capabilities on Base, we’re creating a platform that allows users to engage with memecoins in new and innovative ways."
Borrowing Against Memecoins: A New Frontier
Unlike traditional DeFi lending platforms, such as Aave, which service a two-sided market, goose.run takes a unique approach. "The pool itself is the counterparty for the borrowing," explained Baxley.
This means that users can lend and borrow against their memecoins from day one of listing on the platform. In theory, token holders could use this feature to double down on memecoins with leveraged long positions.
A New Era for Memecoin Launches: Video Broadcasting
Goose.run also plans to integrate video broadcasting capabilities, allowing memecoin launches to become "capital formation for content creation," said Baxley. This innovative approach aims to revolutionize the way memecoins are launched and traded.
The Rise of Memecoins: A Legitimate Asset Class?
Fuelled by venture capital funding and political speculation, memecoins have seen a significant surge in market capitalization, reaching upward of $128 billion, according to CoinGecko.
In a September report, researcher Cryptonary noted that "memecoins are emerging as a legitimate asset class." Institutional memecoin holdings reached over $200 million in May, marking an over 220% increase since the start of the year.
Memecoins: Stimulating Network Activity
Rather than purely speculation, memecoins play a vital role in stimulating network activity, said Paul Veradittakit in April. The platform Pump.fun, for example, earned more than $1.25 billion in revenue in 2024, according to DefiLlama.
Conclusion: A New Frontier for DeFi and Memecoins
The launch of goose.run marks a significant milestone in the intersection of decentralized finance (DeFi) and memecoins. As the market continues to grow and evolve, it will be exciting to see how this new platform shapes the future of memecoin trading and DeFi.
Related Articles
- SecondLane shops Pump.fun equity stake at $1.5B FDV
- Borrowing against memecoins
Magazine: Bitcoin dominance will fall in 2025: Benjamin Cowen, X Hall of Flame
Explore more articles like this with our Finance Redefined newsletter.
A weekly toolkit that breaks down the latest DeFi developments, offers sharp analysis, and uncovers new financial opportunities to help you make smart decisions with confidence. Delivered every Friday.
By subscribing, you agree to our Terms of Services and Privacy Policy.
